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Top Event Trends in 2014- Part 5 of 6 – Giving Customized Corporate Gifts

6/19/2014

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We’re on the downward slope with our 6 part series and this week in Part 5, we will focus on Customized Corporate Gifts. I like gifts, do you like to receive gifts? I especially like gifts that are unique and different. So I thought about it, what does this stress ball and the bus luggage tag have in common? Actually more than you think.

Here’s a little background. I’m currently working with a group that’s planning a bus trip to Washington, DC next month. They wanted to provide a functional, yet cute gift to all of their guests. So we brainstormed and thought about it- each of the guests will receive a bus luggage tag for their luggage- get it? It’s a bus trip! Not only is it functional, it’s something that you can remember the trip & identify your luggage for years to come. With the Miguel Sanchez construction hat stress ball, he is further solidifying his brand because the book, his exhibit tables and even his attire are built around construction. Although I met Miguel in November 2013, I can still remember him and his booth because he wore a construction hat and outfit while greeting people at his table. That further solidifies Miguel’s brand and keep him front of mind.

So how does this apply to your event? It’s called thinking outside of the box- how many conference bags do you have in your closet? If the bag was turned backwards, would you remember how and where you obtained the bag? Probably not- so if you approach your gift selection from the “Will they remember (or can use) this gift?”- you will be in a much better position.

There are a variety of websites where you can research unique or customized corporate gifts. I’ve found Gifts.com® - they have a lot of corporate gifts under $25/each that could be unique. There is a Bluetooth Calculator mouse and numeric keypad, a magnetic cube cardholder case and other gifts. If you know some newlyweds, you can purchase a personalized address stamp or a Perfect Pair Mason Jar set. Another unique (and useful) gift would be to give your guest a food item that makes your state famous. For instance, I’ve worked with clients who give away Georgia Peanuts, Peanut Brittle, Peanut Butter, Peach Jam, Peaches- You get the picture. Often times, there are specialty stores that can make you a deal on bulk orders. Therefore, not only are you giving your attendees or clients a snack, again, they can remember the occasion for years to come.  

Sharing is caring, what are your thoughts?

When’s the last time you received a gift from a conference or an event that you liked and actually use? Take a picture and talk about it.

©2014 by Tillman Davis Enterprises. All Rights Reserved. Garrysa Caffey, MBA | Event Planner, Speaker and Author for Nov8ive Events & Designs. Learn the trade secrets that event planners use to create successful events. Join us today and get our free eBook “The 7 Costly $ins that Can Ruin Any Event”. Click the Connect With Us page and fill out the form.



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